HBAFH @ Maison + Objet Sept 2011


Maison + Objet is the go-to trade fair for the international interiors crowd, attracting buyers, press and the best brands in the business.  Held at the enormous Parc des Expositions at Villepinte, companies show off their new products and brand innovation in stands that more often resemble a generously sized, lavishly furnished apartment. In a competitive spirit of visual display, there were warplanes, cars and fake snow in the most eye-catching displays. I was working in Hall 2, the textiles hall, as interpreter for Foxford, an Irish woolen brand, and got a access all areas pass nto this coveted design event. Of course, there was a lot of predictable red-and-white-Christmas tat and flowery pillowcases, but also funky fresh ideas such as moustache-shaped corkscrews, skull printed cushions and watercolour-popping bed linen from my new friends at Blue Bell Gray. One hall was simply dedicated to the most cutting edge of designs that week, and although photographs were by-and-large banned, it was there I managed to capture a few sneaky shots. I also signed up for subscriptions to one or two innovative magazines I hadn’t yet come across: TL (Trendsliving) hailing from Belgium, and Magazine magazine, a French production.

Photo: RNS

Photo: RNS

Photo: RNS

Photo: RNS

Photo: RNS

Photo: RNS

Maison + Objet SS 2012, the next salon, will run from 20-24 January 2012. 

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