So it’s all kicking off for our favourite geek chic-speckied designer to date. Rumours are raging through the internet that he’ll be bringing his own label Giles home to Blighty after only four seasons in Paris, making him hot property once more on the LFW circuit. All this when he’s got lots of work on Paris as it is – a few weeks ago, the Brit kid was named the new director at Parisian label Emanguel Ungaro – you know, the one Lindsanity was let loose on? Seems they like their slebs sane chez Ungaro, and have invited Deacon to take the helm. He will show his first prêt-à-porter collection in Paris for the SS 2011 season this October. Lucy Yeomans, editor of Harper’s Bazaar, believes the house will not regret the decision to involve a young, fresh force in the industry; “Giles is renowned for his exquisite cuts, bold use of fabrics and colours, and a real sense of playfulness and drama. He will undoubtedly bring a new energy and a sense of cool, modern elegance to Ungaro.”
He’s known for an almost populist approach to style, something sniffed at by many in the industry. He treats everyone the same in his personal life, and has done design collaborations with all from Sky to Cadbury’s to New Look, perhaps thanks to a modest upbringing in the Lake District. Ungaro, meanwhile, lost original designer Emanuel Ungaro in 2004 and since has had five replacements, none with considerable success. The last pairing, of little-known Spanish designer and Estrella Archs and actress-turned-professional mess Lindsay Lohan proved La Loca is the bona fide mess we all suspected and not even a real designer could stop the effects it had on the those around her… The appointment of Deacon marks a move for a youthful perspective Lindsay was supposed to give, but with the stability of a pro. There’s also the feeling he’s being recruited for that secret weapon behind all the powder puffs and big flashes, that really drives the industry when all’s said and done; profit. Deacon has an eye for the marketable and at the end of the day, his clothes sell.
This new career high marks an already glittering CV; a CSM graduate, he worked for major labels Gucci and Bottega Veneta in Milan and launched his own label Giles in 2004. He promptly won Best New Designer after his first collection showed in London, following up with top prize Best Designer in 2006. Last year, he picked up French award ANDAM Grand Prix, becoming one of only two British designer to ever have done so. Of the Ungaro woman, he already has an idea; “she’s a super-sexy, very French, sophisticated, slightly cheeky and playful.” Unlike Loco Loho, this is a real designer and the partnership with Ungaro looks set to stay; we see Giles’s own touch becoming part of the house’s DNA and his projection into the stratosphere of legendary design history, just as fellow CSM student John Galliano has made his mark on Dior and the world. For now though, if the London Rumours are true, we’re predcting one hella carbon foot print on the two and fro between the capitals. We hope you know how to pack light, bbz!