Sonia Rykiel Pour H&M Part Deux


When Sonia Rykiel announced back in 2009 a lingerie line with H&M, we were kind of disappointed; somehow the flimsiness of underwear, as well as the nautre of it being underwear, meant you were never going to get much for your money, nor much of a chance to flaunt it, unless you’re into this whole “underwear as outwear” thing the rag mags are currently banging on about. Definitely wasn’t worth queuing in freezing British winter temperatures for outside your local H&M on launch day. Well worry no more – the great Parisian fashion house has designed this wonderful capsule of knitwear, footwear and accessories – all-matching and with their candy-bright colourful and diamanté spin on classic chic. Woop! Launches 20th Febuary 2010 – race you to the check-out….



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